Back to news
24 Nov 2017 | Himalica

Pioneering an Innovative Approach to Tourism Development in Munlai Para, Bandarban

The Munlai Community-Based Tourism Development Initiative was launched in Munlai Para, Bandarban Hill District in Bangladesh on 21 September 2017 as part of an effort to promote sustainable tourism in Bandarban.

The International Centre for Integrated Mountain Development (ICIMOD) and the Ministry of Chittagong Hill Tract Affairs (MOCHTA) are leading the effort.

1 min Read

70% Complete

The initiative was conceived in December 2016 when partners representing ICIMOD, the Support to Rural Livelihoods and Climate change Adaptation in the Himalaya (Himalica) Bandarban, and Base Camp (an outdoor Bangladeshi camp offering on-tree and on-ground challenges) first met. The Munlai Para Community forged a long-term partnership with ICIMOD, MOCHTA, Base Camp, and the Bandarban Hill District Council (BHDC) as a result of the meeting. Over the course of nine months, representatives from all concerned organizations participated in a series of meetings, field visits, and technical knowledge transfer and handholding sessions to set up the Munlai Community-Based Tourism Development Initiative.

This initiative aims to address the multiple sustainable tourism development needs of Munlai Para in Bandarban such as infrastructure, facilities, business/entrepreneurship development, market linkages, and collaborative management. It also aims to conserve nature, respect and promote local culture, and ensure sustained tourism growth.

Within the conceptualization of Himalica’s Tourism Pilot Project, the initiative is based on a public-private partnership model designed to demonstrate the adoption of innovative practices of community-based tourism through the co-management of development interventions and social entrepreneurship building. It aims to improve the lives and livelihoods of 54 households in Munlai Para and provide opportunities to members from all households to engage in tourism-based income generating activities.

The second phase of the Himalica tourism pilot project in Bandarban has effectively begun with the official launching of the Munlai Community-Based Tourism Development Initiative. During the next eight months, all partners—BHDC, Munlai Community Tourism Co-Management Committee and Base Camp—will come together to implement planned activities. The focus will be on implementing tourism development interventions and strengthening capacities and partnership.

Representatives including Shariful Islam, Officer In-Charge, Ruma Thana Police; Shariful Houque, Upazila Nirbahi Officer, Ruma upazila; Aung Thai Ching Marma, Ruma Upazila Chairman; Jewel Bawm, Councilor and Convener of Tourism Department, Bandarban Hill Development Council (BHDC); Mohammad Shahidul Alam, CEO Himalica; Tamzid Siddiq Spondon, Managing Director, Base Camp; Anu K Lama, Tourism Specialist, ICIMOD; and Lal Nun Muan Bawm, Chairman and Advisor, Munlai Co-Management Committee attended the launch event. Flags representing Bangladesh, Bandarban, Base Camp, and the Munlai Community were unveiled during the official launch.

Stay current

Stay up to date on what’s happening around the HKH with our most recent publications and find out how you can help by subscribing to our mailing list.

Sign Up

related content

Continue exploring this topic

24 Dec 2015 Livelihoods
Bee farmers in KSL-India Learn Modern Methods of Beekeeping Management

  Rural communities in the Kailash Sacred Landscape (KSL)-India have a rich tradition of beekeeping with the indigenous honeybee, Apis cerana. Over ...

6 Jan 2017 News
Use of Picture Series Gaining Momentum in KSL

The Kailash Sacred Landscape Conservation and Development Initiative’s (KSLCDI) efforts to encourage the use of pictures as an adult education ...

11 Jul 2016 News
Angora Rabbits Improving Livelihoods in Pakistan

An Angora rabbit farming pilot initiative was launched as a high value livelihood source for marginalised communities, particularly women in ...

Tourism beyond borders: Stakeholders discuss opportunities for cross-border tourism at the Fifth Asian Rural Tourism Festival

As the Government of Nepal launches its Visit Nepal 2020 campaign, communities in eastern Nepal will have an additional appeal ...

3 Jun 2016 News
Enhanced Flood Forecasting Capacity in Bhutan

Bhutan has received additional support in enhancing its flood forecasting capacities through developing Bhutan’s national flood forecasting services from the ...

14 Dec 2015 News
Expanding Efforts to Revive Koshi’s Drying Springs and Ponds

  Local community leaders from village development committees (VDCs) gathered  2 Decem-ber 2015 in Bhakunde Besi, Kavre for a one day ...

30 Apr 2020 Cryosphere
New study finds that crevasses in Himalayan glaciers can play a key role in influencing ice temperature

Glaciers in cold and arid climates, such as in High Mountain Asia, can warm up much faster than expected because ...