Back to solutions
1 Jan 2020 | NEPCAT approaches

Using the participatory market chain approach to help smallholder farmers market their produce

1 min Read

70% Complete

Discussions and structured interactions between farmers and the different actors involved throughout the market chain can help to stimulate joint innovations based on shared ideas and mutual trust.

Most Nepalese rural smallholder landowners are subsistence farmers; when they attempt to produce high value crops such as vegetables for income generation they are often disappointed because they end up selling their produce at local markets for marginal profits. They mostly work alone and, for the most part, their efforts are poorly rewarded, since every step of the value chain is either unmanaged, badly structured, or otherwise uncoordinated. A first step towards addressing the myriad challenges and special needs faced by these smallholder farmers can be to use an adapted version of the participatory market chain approach (PMCA). This approach can help them to improve their livelihoods by building their capacity and assisting them to coordinate and form linkages with other smallholder producers and actors all along the market chain.


Bhalam and Dhikurpokhari VDC, Kaski District, Western Development Region, Nepal

WOCAT database reference: QA NEP 33

Location: Bhalam and Dhikurpokhari VDC, Kaski District, Western Development Region, Nepal.

Approach area: 10–100 km2

Land use: Annual cropping

Type of approach: Project/programme based

Focus: Marketing of agricultural commodities

Related technology: Tomato grafting QT NEP 33

Stakeholders/target groups: Land users, individuals and group

Compiled by: Bharat Nepal, programme officer, International Development Enterprises (IDE) Nepal, Regional Office, Pokhara, Kaski District, Nepal

Date: December 2010, updated March 2013

Download PDF


1 Jan 2020 NEPCAT approaches
Improving terraces with farmers

Participatory action research with multiple stakeholders for the demonstration and extension of improved rainfed hill terraces in Nepal The traditional farming ...

31 Dec 2019 NEPCAT approaches
A multiple-use water system

A multiple-use water system gives a community access to water for domestic use and water for crop irrigation. A multiple-use water ...

31 Dec 2019 NEPCAT approaches
Evaluation of the System of Rice Intensification (SRI)

Conducting participatory action research with farmers and district level line agencies for demonstrating, disseminating and scaling up SRI PARDYP pilot tested ...

1 Jan 2020 NEPCAT approaches
Farmer-to-farmer diffusion

Wider diffusion of sustainable soil management technologies through a demand responsive farmer-to-farmer diffusion approach The Sustainable Soil Management Programme (SSMP) is spreading ...

1 Jan 2020 NEPCAT approaches
Land distribution and allocation for riverbed farming

Riverbed farming provides landless and land-poor households with the possibility to earn an income from on-farm activities close to home At ...

1 Jan 2020 NEPCAT approaches
Participatory hedgerow management

Hedgerow technology can be introduced through the joint participation of farmers, scientists, and related stakeholders. The whole community works together ...

1 Jan 2020 NEPCAT approaches
Protected gullies – a traditional sustainable land management practice

Protected gullying is a sustainable land management practice initiated and maintained by the traditional community approach; it is based on ...

1 Jan 2020 NEPCAT approaches
Farmer field schools on integrated plant nutrient systems

Participatory and collaborative learning through the farmer field school approach There are different ways of carrying out agricultural extension. Farmer field ...